Entries by Teagan West

NEWS: Instagram announces it is testing Brand Collabs Manager  

Instagram has just announced it is testing Facebook’s Brand Collabs Manager with the aim to roll out an in-built influencer marketing platform that connects brands and influencers for collaboration opportunities.   Instagram certainly supported the mainstream emergence, rapid growth and industry sophistication of the influencer marketing space, and this new announcement shows Instagram is taking a […]

How to use Pinterest to drive traffic to your website

Pinterest has the potential to be a powerhouse in your social media strategy, but this social media network is often overlooked and undervalued. But those who use Pinterest Marketing to their advantage and invest time and resources into creating super valuable content specifically for Pinterest see a huge benefit, particularly when it comes to driving […]

What Is Community Marketing and Why Is It Important?

You might have noticed that we talk a LOT about Community Marketing here at Free Folk Agency. But what exactly is community marketing and why is it important? The short answer is… Community Marketing is marketing with a focus on building and nurturing community first and foremost. Community Marketing is marketing with a specific intention […]